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Personal profile


2007 Ph.D., Kansas State University
2005 M.S., Kansas State University
2000 B.S., Dankook University

Professional Experience

Sejong University
• Professor (Full), College of Hospitality and Tourism Management (2013-present) The Hong Kong Polytechnic University
• Visiting Professor, School of Hotel and Tourism Management (2019) Dong-A University
• Assistant Professor, Department of Tourism Management (2009-2013) Kansas State University
• Adjunct Professor, Department of Hospitality Management (2007-2008)

Research Interests

Hotel and restaurant marketing; Consumer behavior; Muslim tourism; Cultural and heritage tourism; Airline; Cruise; Medical tourism; Green marketing

Major Research Achievements

• 2019, 2020, 2021 Highly cited researcher of the world in social science (Top 1%)– awarded by Clarivate Analytics (Thomson Reuters)
• Most productive author of the world (6th place)- Journal of Business Research -
• Most cited author of the world in hospitality and tourism (2nd place)-International Journal of Hospitality Management -
• Most prolific author of the world in the hotel sector (4th place)-Journal of Hospitality & Tourism Research -


Expertise related to UN Sustainable Development Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):

  • SDG 1 - No Poverty
  • SDG 2 - Zero Hunger
  • SDG 3 - Good Health and Well-being
  • SDG 4 - Quality Education
  • SDG 6 - Clean Water and Sanitation
  • SDG 7 - Affordable and Clean Energy
  • SDG 8 - Decent Work and Economic Growth
  • SDG 9 - Industry, Innovation, and Infrastructure
  • SDG 11 - Sustainable Cities and Communities
  • SDG 12 - Responsible Consumption and Production
  • SDG 13 - Climate Action
  • SDG 15 - Life on Land


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